Platform
Shopify
For most catalogues Shopify is the sensible answer: hosting, payments, security and app ecosystem handled, so the budget goes into the storefront and the merchandising rather than into plumbing. We build custom themes rather than reskinning a bought one, which is what keeps the store fast and the checkout unbroken.
Platform
WooCommerce
When the store lives inside a bigger WordPress site, or when the rules around pricing and products are unusual enough that a hosted platform fights you, WooCommerce gives you the control back. It also gives you the maintenance obligations, and we are upfront about that trade before you pick it.
Platform
Custom Storefronts
Some catalogues do not fit a platform. Configurable products, B2B pricing tiers, quote-to-order flows or a stock system that has to stay where it is. A headless build costs more and is worth it when the alternative is fighting a platform for the next three years.
The shop
Catalogue and Product Data
The least glamorous part of an e-commerce project and the one that decides whether anyone finds anything. Categories, variants, attributes, filters and the naming that makes search work. Get it wrong and no amount of design rescues it.
The shop
Checkout and Payments
Every extra field loses customers. We keep the checkout short, support the payment methods people in your market actually use, and test the whole thing on a mid-range phone rather than a desktop, because that is where most of it happens.
The shop
Conversion and Speed
A store that loads slowly is a store that is closed. Image handling, script discipline and Core Web Vitals are part of the build, and once it is live we test the parts that decide whether a browse becomes a basket.
Connected
Integrations
Stock, orders, invoicing, shipping and support usually already live somewhere. Connecting the store to them is what stops your team retyping orders into a second system, which is the thing that quietly eats the margin.
Connected
Marketplaces
Amazon, Flipkart and the rest reach people who will never visit your site. Listings and stock kept in step with your own store, so you are not selling the same last unit twice.
After launch
Support and Iteration
Trading businesses change weekly. Sales, new lines, seasonal pages and the fixes that follow a platform update. We keep the store maintained rather than handing over a zip file and wishing you luck.
Runs alongside
E-commerce SEO
Getting product pages into organic results is its own programme and sits with the SEO team.
See our SEO services
Runs alongside
Website Design
If what you need is a site rather than a shop, that work has its own page.
See our website design